05.07.2010, A new visual identity for Isaria

KMS TEAM designed a new corporate design for Isaria, a provider and consultant specialized in three-dimensional brand elements used at the point of sale. This included the development of a new logo and the slogan “Marken werden Raum” (Turning brands into space). The Isaria brand was also transformed into space in the figurative sense – through the use of cubes that represent the company’s expertise in three-dimensional applications.

A new website was also designed in the scope of the new visual identity. The various menu categories, including the company’s areas of expertise and references, are presented in a large cube that serves as the primary navigation element on the website. The user can rotate the cube and select the main categories in the page using the “drag & drop” function. The cube formations created on the basis of this large cube refer to the content of each category.