High-quality Germany design has shaped the international design world and is in demand around the world. Our work is also taking on more global dimensions.

Four major cities – four design perspectives: In four presentations, we explore the topics of great design, communication and the power of brands from an intercultural perspective with designers from New York City, Beijing and Tokyo.

Tuesday, February 24, 2015
7:00-9:00 p.m.

Tölzer Strasse 2c
81379 Munich

Please register by February 17, 2015:

The event will be held in English and is free of charge.
We look forward to an evening of creativity and dialogue.

Further information can be found at »Agenda« and »Speakers« (see below).

Press contact

Annette Koch
T +49 (0)89 490 411-368

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7:00 p.m.: Doors open & agency tour

7:30 p.m.: Four major cities – four perspectives:
»Munich. New York. Beijing. Tokyo.«

Sascha Zolnai (KMS TEAM, Design Director)
Robert Börsting (KMS TEAM, Design Director)

»New York City«:

Grace Chou (Design Director)
Till Bergs (TNBW, Director)

Jianjun Xie (Dongdao, President & Creative Advisor)
Fabian Furrer (Dongdao, President International Department)

Keisuke Futakuchi (Nanilani, Strategy Director)

9:00 p.m.: Q&A session & get-together

Simon Betsch (KMS TEAM, Managing Director) will be acting as host.

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Simon Betsch
Simon Betsch studied integrated product design with a focus on methodology and service innovation at the University of Coburg. In 2005, he joined KMS TEAM as a consultant. Today, he advises national and international clients on issues of strategic brand management and development. In 2013, he joined the management board.


Sascha Zolnai
Sascha Zolnai studied visual communications at the University of Design (HFG) Schwäbisch Gmünd. Afterwards he worked for Interbrand Zintzmeyer & Lux, Siemens Design & Messe and at Peter Schmidt Group, most recently as Executive Creative Director. In 2014 he joined branding agency KMS TEAM in Munich. As Design Director, he is responsible for the corporate designs for OSRAM, NürnbergMesse and pbb Deutsche Pfandbriefbank.


Robert Börsting
Robert Börsting studied Visual Communication with a focus on Graphic Design at Dortmund University of Applied Sciences. After his diploma he worked as a freelance designer. In 2011 he joined KMS TEAM. As Design Director, he works for many well-known clients, e.g. Bentley, Porsche, Heidelberg University and Villa Stuck.


Grace Chou
Grace Chou is a designer who grew up in New York City. After her Bachelor she went to Switzerland for her post-graduate in Visual Communication studies at Hochschule für Gestaltung und Kunst Basel. With more than a decade of experience in branding, Grace has worked in Munich for KMS Team as well as various companies in New York such as Interbrand, Siegel+Gale and Futurebrand.


Till Bergs
Till Bergs is a graduate of the Department of Interactive Systems at the University of Applied Sciences Düsseldorf. His work took him around the globe from KMS TEAM in Munich to New York City in 2008, where he works as a consultant in the fields of user experience, web production and SEO.



Jianjun Xie
Jianjun Xie graduated with a master degree from the renowned China Central Academy of Fine Arts. In 1997, he founded Dongdao Design in Beijing; and he is managing the enterprise as President ever since. Under his guidance, Dongdao has evolved to become China’s leading creative branding consultancy. He is a member of numerous design associations, and has received many prestigious awards for his contribution.  



Fabian Furrer
Fabian Furrer grew up in Switzerland and studied Political Science in Berkeley. He acquired considerable knowledge, while he worked at the Press and Public Affairs Office of the European Commission in Washington. Later he set off to China, where he was responsible for building up the Chinese brand of Holcim. He is presently leading international projects and actions at Dongdao.



Keisuke Futakuchi
In 2002 Keisuke entered Aoyama Gakuin University in Tokyo and majored in international management. The same year he started at ADK, the 3rd largest advertising company in Japan, and worked as an account executive for global clients. In 2012 he joined nanilani, the brand architect company based in Tokyo, and became responsible for managing several divisions including HR, production, and strategy.

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