Our Munich Creative Business Week 2015 project »Munich. New York. Beijing. Tokyo. – Four cities, four perspectives« won in the «Corporate Identity« category. The new corporate design for architectural firm Detail Design and the »We Ride History« storybook marking Canyon’s 30th anniversary were also honored in this category.

»ABOVE IT ALL«: The new brand identity for leading glider manufacturer Stemme was nominated in the »Brand Identity« category. Two issues of the University of Heidelberg’s »Ruperto Carola« research magazine, »Outside & Inside« and »Healthy & Sick«, were each recognized in the »Magazines« category.

The panel of 58 judges evaluated 5,295 projects from 53 countries. The iF Design Award night will take place on February 26 at BMW Welt in Munich. 




Press contact

Annette Koch
T +49 (0)89 490 411-368

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One night: Four major cities – four perspectives

02/25/2015 | Global perspectives on the key issues of branding and design: We took around 200 design enthusiasts from companies, universities and agencies on a journey from Munich to New York, on to Beijing and finally to Tokyo.

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Detail Design

Corporate design

Detail Design designs and realizes architecture, interior design and real estate projects. The new corporate design uses the initials of the company name as a design principle, and emphasizes Detail Design’s strong attention to detail.

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Canyon Bicycles

»We Ride History« – Canyon Crew Stories

»Every Canyon tells a story«: We designed the »We Ride History« storybook to mark Canyon’s 30th anniversary. The personal stories of company employees in this book tell Canyon’s history of success – the development from its early beginnings in a garage to becoming a leading international bike brand.

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Brand development

»ABOVE IT ALL«: The new brand identity for Stemme, a manufacturer of premium motor gliders, stands for engineering skill, performance, freedom and individuality. It positions the venerable company as a premium brand.

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University of Heidelberg

Research magazines

The design and concept of University of Heidelberg’s semiannual research magazine, »Ruperto Carola«, was updated as part of the institution’s corporate design relaunch. The university tagline, »The future since 1386«, inspires the opposites chosen to shape the content and design of the publication. Each issue is dedicated to a different theme relevant to society today.

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