The best example is our work for Munich Re. The task: CD consulting, quality assurance for digital projects, and optimization of the brand management system. As a starting point we develop brand experience principles for the service brand. These define basic parameters while allowing for great flexibility and variation. The result is a future-oriented interplay of functionality, animation, interface, technology and interaction.
For Munich Re’s central content hub, TOPICS ONLINE we transfer existing designs into application. The platform showcases Munich Re’s expertise and wide range of business areas. The site won a German Online Communication Award (Deutscher Preis für Online Kommunikation).
For the NATHAN Risk Suite (Natural Hazards Assessment Network) we realize the new UX design. This includes providing conceptual advice for the department and IT.
Munich Re is a German reinsurance company that is among the global leaders in the industry, with around 4,000 clients (policies). In 2016, gross direct premiums written for the reinsurance division totaled approx. 28 billion euros.
Involved areas of expertise
Services
- Digital brand experience
- Digital corporate identity
- Digital corporate design
- Digital transformation
- User experience design
Client
Munich Re
Industry
Finance & insurance
Project
Digital Brand Experience
Year
since 2016
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