The new system guarantees a logical and transparent visual identity for the university that combines tradition and future viability.
The main element is the venerable university seal, now in a vibrant, classic red. It also provides the basis for the design grid used in all media. A strict modular system ensures that the seal is always used consistently in combination with the individual departmental and institutional logos.
Awards
- Graphis Design Annual 2017
research magazines »Healthy & Sick« and »Shadow & Light« - ADC Deutschland 2016
Silver for research magazines »Healthy & Sick« and »Shadow & Light« - Best of Content Marketing 2016
Silver at Special Award for «Cover of the Year« for research magazine »Healthy & Sick« - Best of Content Marketing 2016
Silver for research magazines »Healthy & Sick« und »Shadow & Light« - iF design award 2016
for research magazines »Outside & Inside« und »Healthy & Sick« - Best of Corporate Publishing 2015
Silver for research magazine »Outside & Inside« - iF communication design award 2015
For research magazines »Organization & Chaos« and »War & Peace« (magazines) - DDC Award 2014
Gold for research magazine »War & Peace« - Berliner Type 2014
Bronze for »Organization & Chaos« - Berliner Type 2014
Bronze for »War & Peace« - ADC Deutschland 2014
Bronze for research magazines - BCP Award 2014
Award for research magazine - DDC Award 2013
Award for research magazine - Berliner Type 2013
Bronze for research magazine - iF communication design award 2013
Award for corporate design - iF communication design award 2012
Award for brand presence
Involved areas of expertise
Services
- Visual identity
- Corporate design
- Logo system
- Brand and design guidelines
- Corporate design guidelines
- Editorial design
Client
University of Heidelberg
Industry
Culture & institutions
Project
Corporate design
Year
2011 to 2012
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