Biallo

The daily financial magazine biallo.de provides con­sumers with orien­tation and decision-making tools to help them manage their money. The special feature about the site: All infor­mation is written in a journal­istic style by an indepen­dent editorial team. The relaunched website enhances Biallo’s journal­istic approach, effec­tively linking the portal to power­ful online compar­ison calcu­lators. The result: a distinctive, power­ful online brand.

  • Brand & marketing strategy
  • Positioning / identity
  • Corporate design
  • Digital / UX / UI design
UX architecture and
digital design system

The digitally focused corporate design, SEO-optimized format, and new navigation and content structure help users find the information they need in no time. A new technical platform was created for the website, which consists of over 10,000 pages. Over 130 calculation tools are at the heart of this platform, allowing users to quickly compare the conditions offered by several banks and insurance companies for example. We developed a design system of flexible components for these tools to ensure a consistent UX throughout the platform. Cleverly connecting journalistic content with customized comparison tools provides users with their own added value – making Biallo a trusted advisor in all financial matters.

300 kms team biallo designsystem 4 3
Biallo

biallo.de is one of the leading inde­pen­dent providers of financial and con­sumer infor­mation in the German-speaking region. Users will find the latest news on the most pressing con­sumer topics as well as several calcu­lation tools to help them make good financial decisions. biallo.de also offers the largest com­parison of checking accounts in Germany, covering prac­tically every bank in the market. The company's editorial staff also pub­lishes in a number of regional and national daily news­papers.

Services
  • Brand & marketing strategy
  • Positioning / identity
  • Corporate design
  • Digital / UX / UI design
  • Design system
  • Logo design
  • Websites / apps
  • Brand portals & documentation