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  • The Added Value of the Brand

    Our successful seminar in cooperation with PAGE now as a webinar - remote & interactive! Register now for April 15 and 16, 2021. We look forward to seeing you!

     

     

  • »Who likes to change their logo?«

    A conversation with Prof. Dr. med. Dr. phil. Torsten Haferlach, Managing Director of MLL Munich Leukemia Laboratory: What brand means and how you can use it, how to find solutions in crises, how to lead experts to an effective and collaborative result, and why we moved him to tears.

  • We are happy about a new face: Alexander Geh starts as design director.

    Patrick Märki, KMS TEAM Managing Partner: »Alexander's motto of ›never stand still‹, his curiosity and enthusiasm for tackling new assignments make him an ideal fit for KMS.«

  • New brand identity and corporate design for BMW Motorrad

    »We worked closely with BMW Motorrad to craft the new positioning: The brand now stands for self-determination and aesthetic clarity. Like the experience of riding a BMW machine, the new brand identity also moves in the space between the emotional and rational,« Vera Schnitzlein, Brand Strategy Director KMS TEAM. 

     

     

     

  • Ready for the digital future

    Munich Airport hires us as new branding agency. Andreas Mauer, Vice President Brand Management & Innovation at Munich Airport: »We have a strategic partner in KMS TEAM, and together, we want to set new trends for a sustainable and digital future.« 

  • What's the key to service innovation?

    Our first team talk focused on a topic essential to the future viability of all enterprises. 

Markenentwicklung live:
Die Entscheidung ist gefallen

Ein starker Markenauftritt ist ein entscheidender Faktor für wirtschaftlichen Erfolg. Wir führen im Rahmen der »Munich Creative Business Week 2016« eine exemplarische Markentwicklung durch. Melden Sie sich an und erfahren Sie am 25.02.2016, für welche Marke sich unsere KMS TEAM-Jury entschieden hat.

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Canyon shows the potential of a strong brand

03/23/2021 | The title of a report in the latest issue of Manager Magazine reads: »How Racing Bike Manufacturer Canyon Aims to Become a Global Brand«. We are incredibly proud to have supported founder Roman Arnold and his team as a strategy and branding consultancy every step of the way since 2006, from startup to cult brand – from niche provider to industry benchmark.

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Nadine Nadler becomes Brand Strategy Director

12/15/2020 | The Munich-based strategy and branding consultancy KMS TEAM welcomes Nadine Nadler. She is joining KMS TEAM as Brand Strategy Director to help support the growing number of strategic mandates, including purpose & corporate vision, marketing strategy and employer branding, to name a few. Vera Schnitzlein ¬– who in this role since 2017 – will assist the Management as Head of Strategy in further developing KMS TEAM's strategy and consulting offerings.

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»The Added Value of the Brand«

11/09/2020 | Today, successful business models depend more than ever on two factors: an increased awareness of using and conserving resources in conducting business, and the ever-present digital transformation. Those who know the right determining factors and take bold, proactive measures will be able to best align their organizations with their future goals.

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Knut becomes a Red Dot Ambassador

11/03/2020 | The Red Dot Award has been attracting companies, agencies and designers for over six decades. The competition and its international activities have led to the creation of a global design community.

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Graphis Silber

10/21/2020 | The Graphis Poster Annual panel of judges gave us the Silver award in the »Corporate« category for our 2020 calendar. Here, we translated our »Rise by Lifting Others« mindset into 12 calendar sheets and a cover motif. Augmented reality transforms each of the very different motifs into its own story.

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Type Champions Award 2020

10/08/2020 | We’re absolutely thrilled: Our Managing Partner Patrick Märki is part of the panel of judges for the Type Champions Award for the second year in a row. Started by Monotype, the award recognizes brands that focus specifically on typography when developing and updating their identities.

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News from the Big Apple

09/16/2020 | The visual identity we developed for MLL Münchner Leukämielabor has won several awards, and we're happy to announce yet another: Type Directors Club New York honored our work in the »Identity« category. The award is a latecomer from 2019. Due to the coronavirus pandemic, we are currently taking a break from award submissions.

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Brand Design Master Class

09/14/2020 | Our attitudes about mobility will fundamentally change in the coming years as technology and climate change call for new solutions and habits. A team of design and communication agencies are working with Volkswagen to shape a mobility brand for the digital society.

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Silver for »RISE BY LIFTING OTHERS«

07/08/2020 | Our KMS TEAM calendar took Silver in the »Specials / Print« category at the Best of Content Marketing 2020 awards. It translates our philosophy »RISE BY LIFTING OTHERS« in 13 different motifs, including the cover page.

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Webinar: BMW Motorrad x KMS TEAM

05/11/2020 | The new Monotype webinar series focuses on the visual elements of brand communication.

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»Who likes to change their logo?«

04/23/2020 | A conversation with Prof. Dr. med. Dr. phil. Torsten Haferlach, Managing Director of MLL Munich Leukemia Laboratory: What brand means and how you can use it, how to find solutions in crises, how to lead experts to an effective and collaborative result, and why we moved him to tears.

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Alexander Geh joins KMS TEAM

04/07/2020 | Brand agency KMS TEAM is growing: Alexander Geh, Design Director at KW43 Branddesign in Düsseldorf, is joining the team in Munich. »Alexander has extensive multidisciplinary experience in brand design and strategic brand development. We are thrilled that we were able to bring him on board,« explained Patrick Märki, KMS TEAM Managing Partner. »Alexander's motto of ›never stand still‹, his curiosity and enthusiasm for tackling new assignments make him an ideal fit for KMS.«

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Going for Gold

02/18/2020 | »Stunning - A corporate identity built around a drop of blood. The clear and coherent appearance of this work builds on the basic idea of how white and red blood bodies are in imbalance. Diagrams and symbols playfully illustrate this concept and make it clearly comprehensible.« This is the jury statement for the iF Gold Award for our new corporate design and identity for Münchner Leukämielabor.

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»We are like nothing and no one else.«

New brand identity and corporate design for BMW Motorrad

02/13/2020 | Brand management agency KMS TEAM has worked closely with the global brand management team at BMW Motorrad since 2017. Today, everyone can see the results of the cooperation: BMW Motorrad has evolved from a product brand to an experience brand, positioning itself as an independent motorcycle brand within the BMW Group portfolio of brands.

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Ready for the digital future.

Munich Airport hires KMS TEAM as new branding agency

02/06/2020 | People's fascination with flight is unwavering. More and more people are traveling to explore the world. Munich Airport is among the world's best airports and is gradually establishing itself as an exclusive international brand. It is pursuing a strategy of sustainable value creation as a company, taking numerous steps to benefit as many stakeholders as possible while maintaining its position of international leadership.

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On the passing of Florian Hufnagl

01/08/2020 | Prof. Dr. Florian Hufnagl died on December 31. He was Director of the Neue Sammlung in Munich for many years, helping the institution achieve international relevance and making it one of the world's greatest design museums. Florian Hufnagl was an exceptional authority in the history of culture and design, showcasing milestones of design and design theory in his collection and making them accessible to a wide audience.

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Great design

11/28/2019 | Deutsche Designer Club (DDC) announced the winners of this year’s GUTE GESTALTUNG competition. The organization honoured clever concepts and outstanding creative work in seven interdisciplinary design categories. We are delighted to receive the Silver award for the new visual identity we created for MLL Münchner Leukämielabor as well as an award for the new SGL Carbon website – both in the »Identity« category.

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What's the key to service innovation?

11/14/2019 | Our first team talk focused on a topic essential to the future viability of all enterprises: service innovation. We wanted to explore the question of how companies and organizations manage to create a culture of innovation and – even more importantly – actually implement these innovations. We invited a panel of experts to join us for the discussion, which was full of knowledge, substance and humor.

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Schneider Pen becomes the industry leader and wins Red Dot

»Best Office Brand«

11/01/2019 | Schneider Pen was honored for its holistic brand management in the Brands category of the 2019 Red Dot Award. We have worked on the venerable German company's brand strategy and communication since 2009 - naturally, we're at least as thrilled about this award as Schneider is.

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Cleaned up

10/24/2019 | The panel of judges at the Annual Multimedia Award honored three of our projects: The new websites for MLL Münchner Leukämielabor and Red Dot both took home Gold awards, and the new digital identity for SGL Carbon received Silver.

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New Volkswagen - a brand reinvents itself:

KMS TEAM in the Volkswagen Power House

10/22/2019 | Volkswagen is undergoing the most extensive transformation in its history. With its new ID. series, the company is transforming the car into an electric, connected, CO2-free smart device. The technological paradigm switch is fundamentally changing the company's identity: Volkswagen is evolving from an automaker to a provider of sustainable mobility.

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TEAMTALKS

SERVICE INNOVATION: MAKING IT HAPPEN

10/10/2019 | Every idea is only as good as its implementation. A panel of national and international executives will discuss this topic with the following questions: What are the keys to successfully implementing service innovations? What factors are essential to success? What are the obstacles involved? And is there anything that accelerates this process? We're interested in the perspectives of founders, companies and agencies, both in theory and in practice. Carmen Hentschel moderates the discussion. After the talk, there is time to share experiences and swap ideas.

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Type Champions Award 2019

10/01/2019 | We are excited and honored: Our Managing Partner Patrick Märki is on the judging panel for the 2019 Type Champion Awards Program created by Monotopye.

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Zurich Brand Talks

09/18/2019 | The next Brand Talks event will be held at the Kraftwerk in Zurich on October 24. And we will take the stage twice. Our Managing Partner Simon will kick off the event with his keynote »Brand management in dynamic organizations«.

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»Druck und Design 2019«

09/12/2019 | »Druck und Design 2019« will be held at Literaturhaus München on October 22. This year, our founder and Managing Partner Knut Maierhofer will open the conference with his keynote address: »To print or not to print, that is the question«. With the major disruptive changes caused by digitalization, what is the future for the printing and design industry?

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2 Red Dots

08/07/2019 | The panel of judges at Red Dot recognized two of our projects with the Brands & Communication Design Award. Our brand identity for the OSRAM Continental joint venture won one Red Dot. It is based on the mission statement »Shaping the Future of Mobility Lighting with Seamless Connectivity«, which we condensed into three design principles that are also the characteristics of light: contrast, movement and focus.

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Graphis Design Annual 2020

08/01/2019 | Our 2019 »Brand Acid« calendar has received international acclaim and is included in »Graphis Design Annual 2020«. An international panel of judges evaluated all submissions. The yearbook presents the award-winning works.

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University of Excellence

07/24/2019 | We are thrilled about our client's achievement: University of Heidelberg was recognized as a University of Excellence. As a comprehensive research university, it receives funding for a duration of seven years as part of the national and state-level Excellence Strategy. The University of Heidelberg and its exceptional talents in interdisciplinary research led a competitive group of 18 other universities. Congratulations from our entire TEAM!

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»Brand Acid« at Berliner Type 2019

07/17/2019 | The panel of judges at Berliner Type gave our 2019 »Brand Acid« calendar diploma awards in the Type and Illustration categories. The goal was to develop a mailing that communicated the concept of »brand assets«.

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The Munich Kunstareal

07/15/2019 | Munich’s Kunstareal art district is part of Munich’s Maxvorstadt neighborhood, home to an extraordinary variety of museums and cultural institutions. July marks the 10th anniversary of its establishment – but it’s actually been 17 years already. We spoke to Prof. Dr. Reinhold Baumstark about the idea and Kunstareal’s beginnings. He and three other directors from the Pinakothek der Moderne worked with us in 2002 to develop the concept and hired us to come up with the name.

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And the winner is

07/03/2019 | Time to celebrate: Our work for the MLL Münchner Leukämielabor received the 2019 Corporate Design Award. The aim of the corporate design is to leverage the MLL's claim »See behind. Go beyond« by illustrating their diagnostic and therapeutic approach and make them more easily understandable. The central idea is the visualisation of reading information from blood.

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ADC & MLL

05/23/2019 | Our new corporate design for Münchner Leukämielabor MLL received a Bronze award at ADC 2019. The panel of judges was impressed by the originality, clarity, power, style and spirit of the design, all of which were evaluation criteria for the award.

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Zürcher Kantonalbank:

The next generation bank

05/22/2019 | What will the role of the bank be in the future? Financial service provider? Consultant? Or simply a function in the MyGAFA app? In early 2018, we sat down with Zürcher Kantonalbank to think about this question.

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A statement against uniformity:

The new Audi Sport corporate design

04/30/2019 | The automotive industry is facing the most radical transformation in its history - and this is affecting the major brands just as much as their sub-brands. Audi Sport tells stories about intense experiences, moments full of adrenaline, independence and self-determination.

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For stories that pack a punch

KMS TEAM recruits creative duo Michael Pfeiffer-Belli and Anthony Underhill

04/10/2019 | Munich-based strategy and brand consulting firm KMS TEAM is strengthening its range of brand communication services – welcoming two communication experts to the team. Michael Pfeiffer-Belli (48) is taking over as the head of the Communication Team, and Anthony Underhill (45) is the new Copy Director.

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Love change, lose control.

KMS TEAM at the CXI Conference

04/09/2019 | Together with OSRAM Continental we will present the joint venture’s brand strategy and corporate design at the largest European corporate and brand identity conference on June 7.

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KMS Workout: the results

03/28/2019 | We asked: »What's especially important to you in your future job?« You cast your vote at our KMS Workout event, held on March 14 during MCBW. Flexible working hours was your top consideration by a wide margin, followed by gender equality and team culture in third place.

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KMS TEAM at Brand Day Stuttgart

02/19/2019 | The OSRAM Continental GmbH joint venture represents the merger between two deep-rooted technology companies in the fields of lighting and electronics. Their aim: to drive the technological transformation of the lighting market in the automotive industry.

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KMS Workout.

100 statements on how we will work in the future.

01/08/2019 | What kind of a job is more rewarding to you than just the money you get paid for it? The creative freedom of a laid-back pony ranch or a high-speed highway? We want to develop new perspectives on the working world of the future at our event during Munich Creative Business Week on March 14, 2019 at 6.30 pm.

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Images make brands. Brands make images.

11/20/2018 | »We live in a visual age«. We hear this often, but it’s only partly true. We’ve always taken in about 80 percent of all information about the world around us through our eyes. But digitization has dramatically strengthened the presence of images. Our brains prioritize images over written material because they recognize, process and store them 60,000 times faster – and because they directly appeal to our emotions. Pictures represent reality, symbols and atmosphere at the same time, which is why they are so important.

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What’s there?

A new website for the Jewish Museum

11/15/2018 | We created a modular structure for the new Jewish Museum website to streamline editorial activities. This makes it possible for a small editorial team to generate content for this aesthetically pleasing website with little effort.

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Ideally Magic

10/30/2018 | The updated and expanded third edition of the standard work »Corporate Identity & Corporate Design« includes an article by us. KMS TEAM founder and Managing Partner Knut Maierhofer writes about the value of the brand, and why identity and mindset are becoming increasingly important in our digital age.

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Two new faces at KMS TEAM

09/10/2018 | Branding agency KMS TEAM relocated to an industrial loft in Munich’s Neuhausen neighborhood and continues to expand, attracting two new talents for leadership positions. Reinhard Schneider (42) is the new Head of Digital and Jawad Zein (54) joins the team as Marketing & Business Development Director.

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That’s Next : DDC Gute Gestaltung 19

07/31/2018 | We are thrilled to announce that Managing Partner Patrick Märki has been appointed to the advisory board of the Deutsche Designer Club and the panel of judges for the DDC competition Gute Gestaltung 19. For the past 18 years, the Deutsche Designer Club e.V. has held the GUTE GESTALTUNG competition with the goal of increasing awareness of the excellent design produced in German-speaking countries.

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Hello Neuhausen

07/04/2018 | Strategic brand development and management require change – in some cases, as radical as a completely new positioning for a company. For us it’s important that such new developments leave traces that inspire companies and their clients, ensuring their long-term success. To fulfill this role even better in the future, we have moved to a new office at Gabrielenstrasse 9, 80636 Munich.

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A brilliant joint venture

07/03/2018 | The best of two worlds: The OSRAM Continental GmbH joint venture represents the merger of two technology companies – from the fields of lighting and electronics. Together, they aim to accelerate technological transformations in the automotive lighting market with smart lighting solutions.

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»Future in the making«:

MAN Diesel & Turbo becomes MAN Energy Solutions

06/26/2018 | Meeting the terms of the Paris Climate Agreement is proving to be one of the major challenges of our century. The ambitious accord aims to achieve a carbon-neutral global economy by the year 2050. A global player in the engineering industry is committed to achieve this goal with a very specific new strategy: MAN Diesel & Turbo is now MAN Energy Solutions. The manufacturer of engines and turbines has become a provider of systems and solutions designed to facilitate the transition to a carbon-neutral world. Sustainable technologies will make up the majority of the company’s sales by 2030.

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Brand Day Munich: KMS TEAM times two

06/07/2018 | Our Managing Partner Simon will deliver the opening keynote, »Human First. Digital Second. Principles of Successful Brand Management«, at Brand Day Munich on June 14.

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Smart solutions for the future

The new visual identity for SGL Carbon

05/29/2018 | Solutions based on composite materials and specialty graphite play an important role in many industries, especially ones working on today’s main issues: mobility, energy and digitization. SGL Carbon is one of the world’s leading manufacturers of carbon-based materials, products and solutions, with extensive knowledge of the material and expertise in its applications.

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KMS TEAM @ Typo Berlin 2018

05/17/2018 | We’ll see you at Typo Berlin 2018! Managing Partners Simon and Patrick will present »A New Agenda for Strategic Brand Management« on Saturday, May 19 at 11:00 a.m.

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Red Dot #knutapproved

04/18/2018 | We are delighted that Prof. Dr. Peter Zec appointed our Managing Partner and Founder, Knut Maierhofer, to be part of the panel of judges for the Red Dot Award: Communication Design 2018. The nomination was possible because we are not submitting any projects for creative awards this year.

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Award encore

04/17/2018 | We received awards for our 2017 submissions to Graphis Typography4 Competitions and ADC Deutschland – and want to share the good news.

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KMS TEAM in China

04/11/2018 | Beside a growing number of requests from China, we have worked for clients throughout Asia in collaboration with our Chinese partner agency Dongdao for many years. Design Director Patrick Carlet and Digital Designer Arne Vogt recently traveled to Beijing to work on a project for pharmaceutical company Tong Ren Tang.

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A new understanding of how brands contribute value

04/09/2018 | What makes brands successful today? How is brand management changing in the era of digital revolution? We welcomed guests to our downtown office on March 8, 2018 to explore the answers to these questions at our lab »A New Agenda for Strategic Brand Management« as part of the MCBW. Thanks for joining us!

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The Canyon Brand Story

02/19/2018 | Canyon has transformed the bicycle industry in the past decade, emerging as one of the most successful sports brands. Today, Canyon is among the world’s leading racing bike companies, and holds multiple pro tour victories. The brand is known around the world and has a dedicated community. The starting point for this impressive development was an authentic passion for cycling, the courage to adopt an innovative digital business model, and a consistent mindset.

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KMS TEAM is taking an

award break in 2018

02/14/2018 | We will not be submitting any projects for creative award consideration this year. In addition to working on current issues, we will focus on developing success strategies for the future. In the second half of the year, we will be doing this in our brand new office – located at Gabrielenstrasse 9 in Munich. Our focus is on the brand as an interaction pattern and a tool for strategic corporate management in our digital world. It ensures the future viability and success of companies and organizations. #KMSTEAM #fullspeedahead

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Award Winning

01/30/2018 | We have four reasons to celebrate: We received iF Design Awards for the Audi brand platform in the »Website« category, the new MVV Energie corporate identity in the »Corporate Identity / Branding« category, our illustrations for Diakonie Deutschland in the »Campaigns / Advertising« category, and our KMS TEAM sticker book »Let's stick together« in the »Magazines / Press / Publishing« category.

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Brand Design

Strategies for the digital world

01/23/2018 | Out now: »Brand Design – A Guide for Brand and Communication Strategists«. In their article, titled »From Strategic Positioning to Design«, our Managing Partners Simon Betsch and Patrick Märki show what’s most important when translating a strategy into design in our digitized world. After all, good brand design is no accident. It is based on the strategic positioning of the brand, its identity, and customer expectations. And it leaves room for creativity and constant evolution.

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A new Agenda for Strategic Brand Management

12/19/2017 | Today’s brands are identities that define entire companies – far more sophisticated than the simple products or services that stood in their place a century ago. They counter the complexity of the digital revolution with their identity-forming qualities. In the future, we will interact with brands in specific theme-based patterns using innovative new interfaces.

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Gute Gestaltung 18

11/25/2017 | Deutsche Design Club honored our work on the Audi visual identity with Silver awards in the »Identity« and »Digital Media« categories. The illustrations for Diakonie won Bronze in the »Excellent Arts« category. The fourth winner was our »Let’s stick together« sticker booklet, which received Bronze in the »Corporate Communication« category.

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The winning four

11/20/2017 | The new visual identity for Audi won Gold in the »Design & Craft« category at ADC Europe 2017. The award recognized an entirely new approach to the way we think about and work with brands: In this age of digital transformation, the new corporate design reduces complexity by focusing on principles that create identity.

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Let’s Go & Stick Together

11/06/2017 | The panel of judges at Berliner Type 2017 recognized two of our projects for their outstanding concept and exemplary design: The »Stop & Go« research magazine from University of Heidelberg, and our »Let’s stick together« sticker booklet.

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Iron brand: Digital brand management as success factor for Canyon

10/27/2017 | Patrick Lange won the Hawaii Ironman in 2017, and tackled the over 180km cycling route on a Canyon bike. This victory is the latest highlight in Canyon’s success story: average sales growth of 25% p.a. since 2006, the quickest growth in the entire industry, and the most popular bicycle brand in the German-speaking region.

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Brand Strategy as critical success factor

10/26/2017 | Our dossier, »The role of the Brand Strategist at KMS TEAM«, explains why a sustainable brand strategy is a critical success factor for companies and organizations in the digital age.

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BWM Next 100 BWM Next 100 BWM Next 100

BMW Motorrad names KMS TEAM lead agency for brand strategy consulting

10/25/2017 | In the future, BMW Motorrad will operate as an independent brand within the BMW Group brand portfolio. KMS TEAM won the pitch to be BMW Motorrad’s lead agency for brand strategy consulting services.

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High Five

10/20/2017 | We won five awards at the German Design Award 2018: Our new visual identity for Audi received Gold in the »Corporate Identity« category. ŠKODA was the winner in the »Corporate Design« category, and MVV Energie in the »Corporate Identity« category. Ledvance earned a special mention in the category »Brand Identity«, as did our »I shot the Serif« calendar in the »Books and Calendars« category.

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Submit – and clean house

10/19/2017 | We won two awards at the CommAwards 2017: Bronze in the »Digital / Digital Corporate« category for the new Audi Brand Appearance, and our »Let’s stick together« sticker booklet also received Bronze in the »Print / Corporate Publishing« category. The panel of judges recognized the most creative ideas from the categories of Film, Sound, Print, Outdoor, Space, Digital and PR.

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Digital double victory

10/16/2017 | The new Audi brand portal won Gold in the »Tool« category at the Annual Multimedia Award 2018. It is a state-of-the-art brand management system for the digital age: accessible to everyone to reflect a new spirit of openness, and using dynamic principles that provide creative freedom for communication across all touch points.

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Consistently new: team & project becomes Consec

09/29/2017 | Team & project has managed complex programs and projects for major clients in the automotive industry for over 20 years. The firm’s strong growth provided the impetus for a new brand identity. We are responsible for the project, which spans the strategic positioning, brand and name development, the visual identity, a new website and a new design for the company’s office space.

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New ways of thinking need a new space

09/21/2017 | We are moving. Starting Monday, September 25, you can find us at our new address: Prannerstrasse 2, 80333 Munich. Our phone numbers will not change. Our mindset – to pursue bold, new directions with strong personalities – changes everything in brand management.

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»Exclusive type in branding«

KMS TEAM at the Brand Day premiere in Berlin

09/19/2017 | Brand communication departments at some companies ask: »Why do we even need a corporate typeface?« Our answer: »Rethinking the brand also means using the benefits of the »typeface« to your advantage: as an asset in the scope of integrated and digital brand management.«

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Alexa, Marietta Slomka and the Catbot

09/13/2017 | Everyone’s talking about conversational interfaces these days. But why? What are they? And what do they mean for users, companies and designers? Messenger services like WhatsApp are conversational interfaces that connect two or more people. So-called chatbots also use this way to communicate between humans and computers: People can chat relatively normal, and the bot answers. (Tip: The Catbot allows you to chat with a digital cat about fish). Voice-controlled systems are also available, including programs like Apple’s Siri or Amazon’s Alexa. These seem especially effortless – after all, each one of us is naturally equipped with his or her own enhanced conversational interface: the face.

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Champions League

08/10/2017 | We won three Best of the Best accolades at this year’s Red Dot Award: Communication Design 2017. The new Audi visual identity was honored in the »Corporate Design« and »Brand Design« categories. The illustrations we created for Diakonie received the coveted award in the category »Informative Illustrations«.

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Four brands, one goal

Giesecke+Devrient presents its new brand architecture

08/09/2017 | The technology group Giesecke+Devrient stands for state-of-the-art solutions for all security issues facing mobile life in the digital age. The company designs innovative products for global payment transactions, modern communication, digital identities and data security.

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The future of brand management

KMS TEAM expands, restructures and moves.

07/25/2017 | Effective immediately, Alexandra Pfister, Simon Betsch and Patrick Märki will share the role of Managing Partner with KMS TEAM founder Knut Maierhofer. One of Germany’s largest owner-operated branding agencies is continuing its growth strategy and is ready for the challenges of the future: Turnover increased by an average of 20% over the last three years.

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Double silver

07/13/2017 | The ninth edition of the University of Heidelberg’s research magazine, titled »Stop & Go«, received two Silver awards at the Best of Content Marketing 2017: in the »Special Cover of the Year Award« and »Customer Magazine B2C Non-profit/Associations« categories.

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Golden frame

06/30/2017 | Our new corporate design for Staatsgalerie Stuttgart received a German Brand Award in Gold in the »Excellence in Brand Strategy, Management and Creation – Brand Design« category.

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Here we go

06/23/2017 | The panel of judges at the Graphis Design Annual 2018 gave us a Silver award in the »Print / Editorial« category for the research magazine we designed for the University of Heidelberg, titled »Stop & Go«. The idea: The magazine uses the images on the cover and the first inside pages to put opposites in relation to each other. The cover features a bold red condom, providing a sense of security, while the inside page shows an image of an egg and sperm under an electron microscope – shortly before the decisive GO. This duality vividly illustrates: The alteration between standstill and movement is the dynamic of our life.

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Armed for the world’s toughest endurance race

06/13/2017 | Once again, KMS TEAM has created the design for the Porsche 911 RSR and 919 Hybrid for the World Endurance Championship (WEC). The undisputed highlight of the nine championship races around the globe is the legendary 24-hour race at Le Mans on June 17 & 18, 2017.

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The judges called it »groundbreaking«

Corporate Design Award 2017

06/12/2017 | The panel of judges honored our »groundbreaking work« on the new Audi visual identity at this year’s 20th Corporate Design Award. This new approach to corporate design replaces complex CI rules with dynamic principles for more creative freedom.

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Blank Paper Kung Fu

KMS TEAM @ Forward Festival 2017

05/16/2017 | Where do you get good ideas? The stork never brings any, and osmosis to the brain doesn’t seem to work either. Where can you start if you have literally no ideas, but plenty of clients, budgets, deadlines, and – as if these weren’t enough already – the highest possible standards when it comes to your own work?

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Nailed it:

Five Nails at ADC 2017

05/12/2017 | The new visual identity for Audi received 2x Silver and 2x Bronze Nails. Our »Stop&Go« magazine for the University of Heidelberg was awarded with a Bronze Nail. We also received awards for our work for Staatsgalerie Stuttgart, Diakonie Deutschland and our »Let's stick together« sticker book.

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All good things come in threes

05/08/2017 | The judges at the Golden Award of Montreux 2017 recognized our work on the new Audi visual identity, naming us finalists in the »Digital / Interactive Graphic Design« and »Digital / Interactive Corporate Design« categories. They also honored our »Let’s stick together« sticker book in the »Direct Marketing / Flat Mailing« category.

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ADC-Seminar @ KMS TEAM

»Corporate Design« on May 18-19, 2017

05/08/2017 | We are looking forward to two days of concentrated design expertise in our little hall: ADC will be hosting its »Corporate Design« seminar here on May 18-19. Simon Betsch, Patrick Märki and Jessica Krier from our TEAM will discuss holistic brand development and brand management in the digital age. Thomas Laschet will join us to share the Canyon brand story.

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Stellar

A Wood Pencil at D&AD 2017

05/05/2017 | Terrific: Our sticker book »Let’s stick together« received a Wood Pencil in the »Graphic Design / Direct Mail« category at the renowned D&AD in London. The response from our Design Director Robert: »Hot shit: Winning a pencil is such a joy for our TEAM.«

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Into the future as swift as an arrow

KMS TEAM develops the new ŠKODA visual identity

05/04/2017 | »Driven by Inventiveness - Clever Ideas since 1895« is ŠKODA’s new brand core. This ingenuity has driven the brand for over 120 years, making it a pioneer and a source of inspiration. Munich-based branding agency KMS TEAM put this brand core in the context of the company’s long heritage and translated it into a refined corporate design.

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Postermania

at the Graphis Poster Annual 2018

05/03/2017 | The Graphis Poster Annual 2018 was very generous to us. We are thrilled about the two Silver Awards we received for our »Douglas Coupland. Bit Rot.« and »Sylvie Fleury. My Life on the Road.« posters designed for Munich’s Museum Villa Stuck. We also received a Merit for our »Manifesto« poster, created for film and video artist Julian Rosefeldt’s exhibition at Staatsgalerie Stuttgart.

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Energy that inspires

KMS TEAM develops a new brand identity for MVV Energie

04/28/2017 | Mannheim-based energy company MVV has been a pioneer in energy transformation for years. KMS TEAM translated this momentum into a new brand identity. The first step in the process was the question: How can we rethink energy and bring it to life? How can the MVV clearly and confidently communicate its own standards as an innovative service provider and driver of future energy systems?

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Deutscher Digital Award 2017

Bronze for Audi

04/28/2017 | The new Audi brand portal won Bronze in the »Websites / Content« category at the Deutscher Digital Award 2017. The platform is publicly accessible – an innovation in the automotive industry, and a symbol of Audi’s new openness in working with their brand. It is a fitting reflection of the corporate design’s new approach: »from monologue to dialogue«.

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KMS TEAM is Munich Leukemia Laboratory’s new branding agency

04/25/2017 | We will work together on the company’s identity, corporate design and a new digital platform. The new visual identity will be introduced by the end of the year. Prof. Dr. med. Dr. phil. Torsten Haferlach, Managing Director of Munich Leukemia Laboratory: “We were very impressed by KMS TEAM’s outstanding strategic and conceptual understanding of the brand. We look forward to working with them.”

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Typo Berlin 2017

»Wanderlust« by KMS TEAM

04/12/2017 | We’re giving two presentations at this year’s Typo Berlin with the theme »Wanderlust« at the Haus der Kulturen der Welt (HKW):

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A new way of thinking, a new mode of working:

The new Audi corporate design

03/23/2017 | At our »Lead by Branding« event on March 9, 2017, we showed together with Audi, BLACKSPACE and Strichpunkt our new approach to corporate design in the age of digital transformation to around 250 guests.

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Interview mit Patrick Märki,

Managing Director und Creative Director KMS TEAM

03/15/2017 | In an interview the »Schule für Gestaltung Basel« gives a fascinating glimpse into the working life of a designer who left Basel for Munich 16 years ago – to join one of the industry’s biggest design agencies. His philosophy: «Design is a journey, not a series of fixed principles. Design is the visual expression of a mindset.».

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Gold at the iF Design Awards 2017

03/11/2017 | We received an iF Gold Award for the three exhibition posters we designed for Staatsgalerie Stuttgart: Giorgio de Chirico, Francis Bacon and the French Impressionists.

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»How to Markenentwicklung«

on March 23, 2017 at 5:00 p.m. at Typographische Gesellschaft München

03/06/2017 | What is the secret to successful, comprehensive brand development that explores and designs strategy, branding and communication in sync with each other?

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Among competing ideologies:

Diakonie is changing

03/01/2017 | How relevant are brand management and positioning to social associations? Diakonie President Ulrich Lilie explains: »If we want to maintain our influence in society, we need to change – in our visibility, as an employer, in the ways in which we work with each other, and in our interactions with the people who come to us with their many different issues. The main question is: How can we continue to be the public Diakonie? We need to use modern communication both internally and externally, as well as a strong brand identity.«

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Cult by KMS TEAM

The coveted Audi #Berlinale bag 2017

02/17/2017 | The bag with the bear is the secret star of the Berlinale. It features a new design each year, and we created the 2017 version – made of waxed canvas, in trendy anthracite. You can wear the multifunctional bag as a backpack or shoulder bag, or carry it by hand. Pretty cool, right?

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»Lead by Branding«

How does branding succeed in digital transformation?

02/07/2017 | Jointly with Audi, BLACKSPACE and STRICHPUNKT we will provide insight on March 9th 2017 at 19h.

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»What is there to see?«

A new website for the Jewish Museum Munich

12/13/2016 | We won the pitch to develop the new website for the Jewish Museum Munich. An important aspect of the project involves reflecting the idea that the museum is more than just a place for collecting, storing and communicating, but also serves as a cultural meeting place. The website is designed to extend the museum into the digital space. The concept gives equal emphasis to explorative inspiration and precise information.

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DDC 2016

Beautiful and radiant

12/06/2016 | Our new visual identity for Staatsgalerie Stuttgart won a silver prize in the »Corporate Design/Company Visual Identity« category at the DDC »Gute Gestaltung« (»Good Design«) competition. Our three-color concept for Porsche received a bronze award in the »Brand Communication« category.

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Typical type

11/30/2016 | We won four awards at the international print media competition »Berliner Type 2016«. Two of these were silver awards: for the storybook »We Ride History« we designed for Canyon in the »B2C – Magazines/Newspapers« category, and for our KMS TEAM calendar »I Shot the Serif« in the »B2C – Calendars« category.

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2x precious metal

at the Graphis Annual Reports 2014-2016

11/02/2016 | We designed the annual report for Tom Tailor, entitled »Fashion Forward«, in the style of an exclusive fashion magazine. The project won the Platinum award at the Graphis Annual Reports 2014-2016 competition in New York. »Light is Life«: The annual report on OSRAM’s IPO, featuring a circle of glowing LEDs as a key visual, represents the company’s ingenuity. This project won a Gold award.

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Why the felt pen marked a revolution

10/25/2016 | German designer Knut Maierhofer founded branding agency KMS TEAM in Munich 32 years ago. Today, KMS TEAM is a leading international company focused in the areas of brand strategy, design and communication. Clients include Audi, Canyon, Porsche Motorsport and Staatsgalerie Stuttgart.

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One, two, three

10/24/2016 | We won three honors at German Design Award 2017: Our »Lichtgestalten« installation won the Interactive User Experience category and received a Special Mention in the Web category. The new visual identity we developed for Staatsgalerie Stuttgart, which translates the idea of the open frame into the brand’s look, received a Special Mention in the Corporate Design category.

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Brutal. Revolutionary. Ingenious.

»Francis Bacon. Invisible Spaces« at Staatsgalerie Stuttgart

10/07/2016 | For the first time, Staatsgalerie Stuttgart is focusing on Francis Bacon’s fascinating visual strategy. The exhibition features 40 paintings and rarely seen paper works from Bacon, one of the greatest painters of the 20th century, including priceless, heavily insured pieces on loan from around the world. They show how the artist puts his subjects in a ghostly architectural framework.

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KMS TEAM, BLACKSPACE and

STRICHPUNKT develop a new visual identity for Audi AG in a co-creation process

09/27/2016 | AUDI hired design agencies STRICHPUNKT and KMS TEAM / BLACKSPACE to develop and create a consistently “digital first” visual identity. The project team took a holistic, interdisciplinary approach to drafting overarching design principles for analogue and digital media.

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Silver for Ruperto Carola

09/07/2016 | The Ruperto Carola research magazines, which we design for the University of Heidelberg, have received a number of awards. The 6th and 7th issues, »Healthy & Sick« and »Shadow & Light«, won Silver awards at the renowned Graphis Design Annual 2017 competition. Hooray!

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Four Red Dots for KMS TEAM

08/14/2016 | Our »We Ride History« storybook marking Canyon’s 30th anniversary was honored in the »Publishing & Print Media« category at this year’s Red Dot Award: Communication Design 2016.

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3x Silver

at Best of Content Marketing 2016

06/24/2016 | The Ruperto Carola research magazine we design for the University of Heidelberg won Silver in the special «Cover of the Year« category for issue no. 6 »Healthy & Sick«. Issue 7 »Shadows & Light« also won in the »Non-Profit/Associations/Institutions« category. The third Silver award in the »Retail/Consumer Goods« category went to our »Pure Cycling 2016« customer magazine for Canyon Bicycles.

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24 hours of adrenaline

We congratulate Porsche on the 18th win at Le Mans!

06/20/2016 | In the most dramatic finish in the history of the 24 Hours of Le Mans, Porsche beat Toyota in the last minute on June 18-19. Like last year, the fastest design comes from KMS TEAM. And we are proud of it.

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Game, set and match!

06/06/2016 | We received three awards for our three submissions to the Corporate Design Preis 2016: Stemme won in the »Corporate Design Redesign« category, and Canyon and JINS were honored in the »Corporate Typography/Type/Imagery« category. We have three great reasons to celebrate!

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Two Awards from the Big Apple

06/02/2016 | We claimed two awards at the renowned Graphis Poster Annual 2017 in New York: Gold in the »Museum« category for the »Giorgio de Chirico« exhibition poster for Staatsgalerie Stuttgart, and Silver for our KMS TEAM Calendar »I Shot the Serif« in the »corporate« category. We love NYC!

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Audi

New brand identity

05/25/2016 | KMS TEAM / BLACKSPACE, STRICHPUNKT Design and Audi AG are collaborating across disciplines to develop Audi’s new brand identity.

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Five newcomers to KMS TEAM

05/23/2016 | Munich-based KMS TEAM, Germany’s largest owner-managed branding agency, welcomes five new clients: Ledvance, Sto, Mentz, Biallo and the Japanese city of Maebashi.

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One Gold Medal and one Finalist in Montreux

05/11/2016 | We have two reasons to celebrate! Our KMS TEAM calendar »I Shot the Serif« won a Gold medal in the Direct Marketing category and is a Finalist in the Poster category at the Golden Award of Montreux.

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A silver nail and two awards

04/28/2016 | We are thrilled about a silver nail we received at the 52nd ADC Festival. The ADC gave this honor to two issues of the University of Heidelberg’s Ruperto Carola research magazine, »Healthy & Sick« and »Shadow & Light«. Our three-color concept for the three Porsche 919 Hybrid race cars at Le Mans and KMS TEAM 2016 calendar »I shot the serif« also received awards.

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All good things come in fours

Patrick Märki Managing Director at KMS TEAM

04/14/2016 | KMS TEAM announces the expansion of its Management Team to include Creative Director Patrick Märki (42). Germany’s largest owner-managed branding agency continues to grow, now with a strong four-person team at the helm: Knut Maierhofer, Alexandra Pfister, Simon Betsch and Patrick Märki.

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Staatsgalerie Stuttgart

A new frame for 850 years of art

03/17/2016 | With artworks spanning nearly 850 years displayed over 9,000 m2 of exhibition space, Staatsgalerie Stuttgart is one of Germany’s most important museums. It has always made a name for itself as a driver of innovation in the discussion surrounding the future of museums.

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LEDVANCE

What is the symbol for light?

03/14/2016 | For LEDVANCE we found an answer to this question.

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»Inside Space«

03/01/2016 | Over 150 guests joined us on a special journey: They experienced how brands fascinate us, and how we bring brands to life as a TEAM.

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Jackpot

at the iF Design Award 2016

02/08/2016 | We are delighted to announce six nominations for the iF Design Award 2016:

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I Shot the Serif

01/28/2016 | Accompanying us through the year 2016 are 12 »misspoken sayings« - intelligent, ironic, tongue-in-cheek.

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DDC 2015

Grand Prix for the University of Heidelberg

12/08/2015 | A client-agency relationship shaped by expertise and courage yields outstanding results. The German Designer Club DDC awarded the Grand Prix at this year’s »Gute Gestaltung« (»Good Design«) competition to Ruprecht-Karls-Universität Heidelberg for its bold approach to design. We congratulate our client on this tremendous success and are delighted to have been involved in this journey.

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KMS TEAM sharpens its profile with a new Corporate Communications Director

11/04/2015 | Annette Koch is the new Corporate Communication Director at renowned branding agency KMS TEAM in Munich. She aims to strengthen the profile of Germany’s largest owner-managed branding agency and enhance the company’s presence on the market with a realigned PR strategy.

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German Design Award:

Special Mention for KMS TEAM website

10/26/2015 | The panel of international experts judging the »German Design Award 2016« recognized the relaunch of our corporate website with a »Special Mention« for outstanding design quality in the Digital Media and Online category.

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A Double Victory for Canyon

10/19/2015 | We are delighted to congratulate Canyon on two outstanding achievements: Roman Arnold, CEO and founder of Canyon Bicycles, has been named »Entrepreneur of the Year 2015«.

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Four Annual Multimedia 2016 awards

10/08/2015 | Our »Lichtgestalten« installation won a Gold award in the Terminal / Installation category. We won Silver for three other projects: Detail Design and Bauwerk Capital were both recognized in the Website / Portal category, Stemme received an award in the Microsite category.

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We are celebrating the Dot.

10/06/2015 | KMS sees red, celebrating 60 years of design culture at the Design Zentrum Nordrhein Westfalen.

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2nd place in CD/CI ranking 2015

09/07/2015 | KMS TEAM and KMS BLACKSPACE once again took second place in the 2015 ranking of the 30 top-selling corporate design agencies released by the magazine PAGE. The booklet »PAGE Extra« is also part of the current w&v issue.

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Graphis Annual Reports:

Silver for OSRAM Annual Report

08/25/2015 | Our annual report for OSRAM received a Silver Award out of 500 entries at the international Graphis Annual Reports 2014/2015 competition, and will be included in the renowned yearbook.

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Graphis Design Annual:

Three Awards

08/11/2015 | Graphis honored three of our design projects with awards: Platinum for our LICHTGESTALTEN event video, Silver for our LICHTGESTALTEN installation, and a merit for the research magazines »War & Freedom« and «Outside & Inside« of the University of Heidelberg.

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Two Red Dot Awards:

Communication Design 2015

08/10/2015 | Our interactive LICHTGESTALTEN installation won a Red Dot Communication Design Award in the »Online« category. Our corporate design for the architecture firm Detail Design also impressed the judges in the same category.

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Turning ideas into value –

the updated brand identity for NürnbergMesse

07/23/2015 | We developed a new communication concept for NürnbergMesse, one of the 15 largest exhibition companies in the world. The project also involved revising the overall identity of the brand.

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Berliner Type 2015

honors us with a diploma

07/01/2015 | The panel of judges awarded us with a »Diploma for typography/bookbinding/print« in the »B2C magazines/newspapers« category for the fifth edition of the University of Heidelberg’s research magazine, titled »Outside & Inside«.

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Corporate Design Preis:

Award-winning work

06/29/2015 | We received two awards in the 18th CDP Corporate Design Preis competition. Our LICHTGESTALTEN installation was recognized in the »Corporate Staging« and »Digital Corporate Design« categories.

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LACP Vision Awards 2015:

Gold and Bronze

06/29/2015 | The League of American Communications Professionals (LACP) chose the best financial reports from 2014. The financial reports from OSRAM (»Light is Diversity«) and Körber (»Innovations Intelligently Integrated«) were among the top 100 published around the world last year.

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Cannes Lions 2015

Short list: LICHTGESTALTEN

06/25/2015 | The Cannes Lions judges placed our LICHTGESTALTEN installation on the short list in the »Design Lions» category from a total of 2,409 entries.

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»Healthy & Sick«: The new

University of Heidelberg research magazine

06/15/2015 | The University of Heidelberg’s half-yearly research magazine, »Ruperto Carola«, has become the university’s leading publication. Each issue investigates a pair of topics relevant to society today. Issue no. 6 examines the opposites »Healthy & Sick«.

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Three-color concept for Porsche 919 Hybrid at Le Mans

05/29/2015 | We designed the look of the Porsche 919 Hybrid that will be starting in the World Endurance Championship (WEC) 2015. The highlight of this season is the 24-hour race at Le Mans on June 13-14, where three 1,000 HP prototypes in three different colors will compete.

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Two ADC nails for Ruperto Carola

and LICHTGESTALTEN

05/22/2015 | With 378 judges and 3,000 submitted works in 27 categories – the Art Directors Club (ADC) panel of judges made their decisions, awarding the Ruperto Carola research magazines »War & Peace« and »Outside & Inside« published by the University of Heidelberg with an ADC silver nail in the »Corporate Publishing« category. Our »LICHTGESTALTEN« installation was honored with a bronze nail in the »Mixed Media Design« category and also with two accolades.

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Bauwerk Capital gets a new look

05/21/2015 | Bauwerk Capital is the leading provider for premium, design-oriented residential properties in southern Germany, and targets a very demanding audience. The modern website we designed for Bauwerk Capital translates these high quality standards in a holistic way.

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Schneider presents the »Superroller«

05/15/2015 | Schneider launches the »next generation of ink rollerball pens« with the latest »One« series. We provided strategic and communicative support for the product launch.

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Graphis Design Annual 2016:

»LICHTGESTALTEN«

05/13/2015 | The Graphis Design Annual is a collection of the year’s best work in international design, advertising, illustration and photography. Our »LICHTGESTALTEN« installation and our event video will be part of the renowned 2016 yearbook.

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Dempsey Proton Racing: Powered by Porsche, designed by KMS TEAM

05/12/2015 | Patrick Dempsey, American film star and passionate race driver, participates as part of the »Dempsey Proton Racing« team at the World Endurance Championship (WEC) 2015. He starts the series with American teammate Patrick Long and German racer Marco Seefried in the Porsche 911 RSR.

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»ABOVE IT ALL«: New brand identity for Stemme sports aircraft

05/05/2015 | The new brand identity of Stemme AG, manufacturer of premium motor gliders, was introduced at the world premiere of the S12 Twin Voyager at the international AERO 2015 aviation trade show.

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FWA Award:

»LICHTGESTALTEN« app is the »MOBILE OF THE DAY«

05/04/2015 | The »Favourite Website Awards« (FWA) competition honored our »LICHTGESTALTEN« app as the »MOBILE OF THE DAY« (MOTD). Established in 2000, FWA is an award program recognized by the international creative scene designed to reward outstanding technology projects paired with inspiring ideas.

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Second BCP Award for University of Heidelberg:

Silver for »Outside & Inside«

04/27/2015 | The »Best of Corporate Publishing« (BCP) has decided: The fifth issue of our research magazine »Outside & Inside« was nominated for the short list in the »Specials and Annuals – Non-profit Company Report« and given the Silver Award.

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Our campaign for JINS

04/23/2015 | Six clips and images with international testimonials who have outstanding skills. Enjoy!

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New Marketing & Business Development Director

04/16/2015 | Isabel Keysers is the new Marketing & Business Development Director at our owner-managed branding agency. The experienced real estate and business manager is responsible for all marketing and new business activities. Isabel Keysers had similar responsibilities at her previous job with MetaDesign in Berlin. She also worked as Director Client Services at Eurocres Consulting in Berlin and has over 15 years of sales experience in the consulting industry.

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JINS: Magnify Life

03/31/2015 | Our brand movie for the Japanese eyewear manufacturer JINS.

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KMS: Big in Japan

03/30/2015 | JINS, Japan’s leading eyewear manufacturer with over 300 stores in Japan, China and the United States, has entrusted its international brand strategy and design to KMS TEAM and KMS BLACKSPACE.

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»Munich. New York. Beijing. Tokyo.«:

A summary

03/27/2015 | The video documentation to our event »Munich. New York. Beijing. Tokyo«.

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Best of Corporate Publishing 2015:

Silver for LICHTGESTALTEN

03/26/2015 | Our »LICHTGESTALTEN« installation was nominated for the Best of Corporate Publishing (BCP), Europe’s largest corporate publishing and content marketing competition. We look forward to receiving at least Silver at the awards ceremony on June 18, 2015.

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Audi and KMS:

the future of visual brand management

03/23/2015 | KMS TEAM and KMS BLACKSPACE make a winning impression in their pitch presentation on the AUDI AG visual identity.

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CXI Conference on June 10th:

Corporate identity using the University of Heidelberg as an example

03/20/2015 | The largest German-speaking conference on the topic of corporate identity will be held on June 10 in Bielefeld. Marietta Fuhrmann-Koch (University of Heidelberg) will join Patrick Märki (KMS TEAM) to talk about the brand architecture of Ruprecht-Karls-Universität, Germany’s oldest university.

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Graphis Poster Annual 2016: Gold

for »LICHTGESTALTEN« poster

03/17/2015 | Graphis, »The International Journal of Visual Communication«, awarded our LICHTGESTALTEN-poster with Gold and chose it for the renowned Graphis Poster Yearbook 2016. The panel of judges for the New York-based publisher selected our poster series, which features the unique portraits taken during the LICHTGESTALTEN installation to mark our 30th anniversary.

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One night: Four major cities – four perspectives

02/25/2015 | Global perspectives on the key issues of branding and design: We took around 200 design enthusiasts from companies, universities and agencies on a journey from Munich to New York, on to Beijing and finally to Tokyo.

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»Munich. New York. Beijing. Tokyo.«

02/05/2015 | We invite you to join us for Germany’s biggest design event, »Munich Creative Business Week«. This year’s theme: »Metropolitan Ideas«.

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PAGE Creative Ranking 2015:

Top 10

02/04/2015 | KMS TEAM was named among the top 10 of Germany’s 50 most successful agencies and design firms. KMS TEAM and KMS BLACKSPACE share 10th place in the latest PAGE Creative Ranking.

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iF design award 2015

for five projects

01/29/2015 | Five KMS TEAM projects received the renowned international iF communication design award out of 50 participating countries.

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The spectrum of light

OSRAM 2014 annual report

12/19/2014 | »Light is Diversity«: OSRAM Licht AG chose this theme to position itself as an integrated lighting expert and innovation leader in the company’s second annual report since going public. OSRAM offers forward-looking products and lighting solutions along the entire light value chain. We were responsible for the concept creation, content and design of the yearbook.

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Our new »LICHTGESTALTEN« app

12/17/2014 | Design your own portrait - with our new app for smartphones and tablets.

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MCBW 2015

program partner

12/15/2014 | Save the Date: Following the great response to last year’s brand presentation, we invite design enthusiasts to join us once again on February 24. This time, we’re planning an international event: »Munich. New York. Beijing. Tokyo.«

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»Outside & Inside«:

University of Heidelberg research magazine #5

12/12/2014 | The fifth edition of »Ruperto Carola« research magazine focuses on the topic »Outside & Inside«.

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Success at the

Midas Awards in N.Y.

12/03/2014 | Two of our projects were honored at the international Midas Awards 2014, which focus on media produced for the financial industry: The Tom Tailor 2013 annual report won silver, and the 2013 OSRAM annual report received a certificate.

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Hofstatt gets a new

brand identity

12/02/2014 | We developed a design and communication concept for Hofstatt, a shopping center in the heart of Munich, which has 26 stores and over 15,000 square meters of retail space. Our work included the strategic positioning and realignment of Hofstatt, the development of a visual identity in line with the target audience, and a marketing action plan.

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DDC Award

Eight at once

12/01/2014 | A shower of awards for KMS TEAM: The »Gute Gestaltung« competition organized by DDC honored our work with eight awards.

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Special Mention for the

OSRAM annual report

10/27/2014 | The shining OSRAM Annual Report was a highlight for the panel of judges at this year’s German Design Award, organized by the German Design Council. We are delighted about our »Special Mention« in the »Corporate & Brand Design« category.

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Two silvers at

Annual Multimedia 2015

10/10/2014 | We won two silvers at this year’s Annual Multimedia: The website for Magdeburg-Stendal University of Applied Sciences as well as the relaunch of our own corporate website made a winning impression on the independent panel of judges in the »Website/Portal« category.

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»Winner« of

Automotive Brand Contest 2014

09/30/2014 | We won! The »Porsche Intelligent Performance« wordmark we designed was named the »Winner« of the »Brand Design« category at this year’s Automotive Brand Contest«. The tagline »Porsche Intelligent Performance« is featured in large letters on the polished aerodynamic body of the Porsche 919 Hybrid.

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Premiere at the

Communication Congress

09/24/2014 | 80 best cases, workshops, discussions and keynote speakers: This year, Managing Director and strategy expert Simon Betsch will join the panel of prominent speakers with his presentation on »Growth and Success through Consistent Brand Management«.

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Success times three

at the 2014 Red Dot Award

08/18/2014 | Three of our projects hit the bull’s eye at this year’s Red Dot Communication Design Award: the Bentley corporate font, the »Porsche Intelligent Performance« label on the Porsche 919 Hybrid, and our own website relaunch convinced the panel of expert judges across the board.

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AKG Inspired Awards 2014:

Panel of judges includes Knut Maierhofer

08/11/2014 | Knut Maierhofer is one of the five judges of the new »AKG Inspired Awards« for young talents throughout Europe.

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Platinum, Gold and Bronze at

LACP Vision Awards 2014

07/21/2014 | Three precious metals at this year’s LACP Vision Awards: The annual reports we designed for Tom Tailor, OSRAM and Deutsche Pfandbriefbank pbb were responsible for the veritable shower of awards.

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KMS TEAM’s 30th Anniversary

User generated poster design

07/17/2014 | We developed an interactive installation, »LICHTGESTALTEN«, to mark our 30th birthday. Using gestures, people can intuitively interact with each image to create a distinctive graphic expression.

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Three awards at

Berliner Type 2014

07/16/2014 | We received three awards at the 46th Berliner Type from the expert panel of judges made up of creative and communication professionals, marketing managers and production specialists.

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Iconic Awards 2014:

»Winner« Bauwerk Capital

07/10/2014 | Our communication concept for Bauwerk Capital was honored as a »Winner« in the »B2B Communication« category at this year’s Iconic Awards. We realized the communication as well as the brand positioning and identity for this premium real estate broker.

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KORMARAN

Perfection in technology and design

07/08/2014 | World premiere: The KORMARAN was introduced to the public at Wolfgang Lake at the end of June. This exclusive watercraft represents a new hybrid of monohull, catamaran and trimaran designs.

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»Merit« award at

Graphis Design Annual 2015

07/03/2014 | We’re proud to announce that the Villa Stuck anniversary magazine won the »Merit« award in the »Editorial« category at Graphis Design Annual 2015. We designed »Stuckvilla« to honor the 20th anniversary of this municipal museum and to give partners and friends an informational yet entertaining look at the museum’s history and future.

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Cannes Lions 2014

Short list: »The Making Of«

06/24/2014 | Our self-promotion video »The Making Of« earned us a spot on the short list in the »Design« category at this year’s Cannes Lions. This humorous 90-second video shows the elaborate process involved in developing the new website, which was relaunched in honor of our 30-year anniversary.

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Astra celebrates its victory

over the monthly fee

06/11/2014 | We developed an advertising campaign for Astra, the leading provider of satellite TV, to promote this technology in the context of the 2014 World Cup.

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»War & Peace«: University of Heidelberg research magazine #4

05/26/2014 | The fourth issue of University of Heidelberg’s »Ruperto Carola« research magazine that we designed focuses on – 100 years after the outbreak of the First World War – with the pair of antagonists, »War & Peace«.

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ADC bronze nail for

»Ruperto Carola«

05/16/2014 | Great news: The University of Heidelberg’s »Ruperto Carola« research magazine designed by KMS TEAM received a bronze nail in the »Corporate Publishing« category at the 2014 ADC Awards.

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Vehicle design

for Porsche 919 Hybrid

05/06/2014 | After 16 years, Porsche has returned to the top category of the »FIA World Endurance Championship«: The Porsche 919 Hybrid celebrated its world premiere at the Geneva Motor Show 2014, and we were responsible for the graphic design.

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Golden times at

Graphis Poster Annual 2015

04/24/2014 | Our »Aftermath of Art Jewellery« poster for Villa Stuck won Gold at this year’s international »Graphic Poster Annual« design competition.

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New Design Director

at KMS TEAM

04/22/2014 | Designer Sascha Zolnai, 43, recently joined the design team at owner-managed branding agency KMS TEAM in Munich. As Design Director, he is responsible for the KMS BRANDING division. He is also accountable for the corporate designs for new and existing clients, and collaborates with the KMS STRATEGY, KMS COMMUNICATION and KMS INTERACTIVE teams.

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Most modern website for

Magdeburg-Stendal University

04/02/2014 | KMS TEAM was responsible for the structural, thematic and technological aspects of the comprehensive redesign of the Magdeburg-Stendal University of Applied Sciences website. Today, it is one of the most modern university websites in Germany.

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BCP award for

University of Heidelberg

03/28/2014 | We’re thrilled to be recognized by the »Best of Corporate Publishing Award 2014«. The University of Heidelberg research magazines »Himmel & Hölle« (»Heaven & Hell«) and »Ordnung & Chaos« (»Organization & Chaos«) made a winning impression in the »B2C – Non-profit/Associations/institutions« category.

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The first glowing annual report

from OSRAM

03/18/2014 | The cover of the yearbook features a circle of actual LED lights that translates the lighting manufacturer’s tagline quite literally: »Light is OSRAM«. We were responsible for the concept, thematic development and design of the first annual report issued by OSRAM Licht AG.

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»Clear, strong and powerful«

03/10/2014 | Knut Maierhofer founded KMS TEAM in 1984. Today, 60 creative and strategic specialists in the Branding, Communication, Strategy and Interactive areas of expertise work at agency headquarters, located in a former machine shop in Munich. After a quick espresso, we sat down to talk about creativity and inspiration.

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»100 Best Posters« –

and we’re part of it

03/03/2014 | The expert panel chose our poster for the exhibition of Frederick J. Kiesler’s work at Villa Stuck Museum in Munich, »Die Kulisse explodiert« (»The Stage Explodes«), as one of the 100 best in this year’s competition.

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KMS TEAM welcomes

150 design enthusiasts

02/26/2014 | KMS TEAM welcomed around 150 design enthusiasts from companies, universities and agencies as part of the third »Munich Creative Business Week«. After a guided tour through our large office, KMS TEAM Managing Director Simon Betsch held a lecture on the topic »Activating brands - why?«.

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Award at

TDC New York 2014

01/30/2014 | Our »Stuckvilla« anniversary magazine for Villa Stuck Museum in Munich beat out over 2,000 submissions from 43 countries at this year’s TDC (Type Directors Club) Communication Design Competition. We are delighted to announce that we received a »Certificate of Typographic Excellence« in the »Brochures and Direct Mail« category.

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Two iF design awards

for KMS TEAM

01/21/2014 | Two KMS TEAM projects have won the renowned iF communication design award from a total of 1,102 submissions. The anniversary magazine for Villa Stuck Munich was recognized in the »Print Media« category. Our own corporate website relaunch, which we developed in house, was also honored in the »Digital Media« category.

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Financial reports for OSRAM

01/15/2014 | KMS TEAM has developed and designed financial reports for lighting manufacturer OSRAM since the company went public in July 2013. The Q3 quarterly report was published on August 14, 2013 and the annual report and yearbook have been available online since December 5, 2013. The yearbook website went live on January 15, 2014, and the print version will be released on February 5.

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Arabischer Ziffernsatz für Porsche Design Arabischer Ziffernsatz für Porsche Design Arabischer Ziffernsatz für Porsche Design

Arabian number system

for Porsche Design

12/16/2013 | We developed a set of OpenType Arabian numbers for the lifestyle and luxury brand Porsche Design for use in the Arabian market. These numbers are featured in the Arabian keyboards of the BlackBerry® P’ 9981 product line, for example.

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Two DDC Awards for KMS TEAM

11/29/2013 | Two KMS TEAM projects were honored at the »Gute Gestaltung 14« (»Good Design 14«) awards held by the German Designer Club (DDC). The relaunch of the United Internet company website project received a DD Award in bronze in the »Digital Media« category. The »Ruperto Carola research magazine« project won a DDC Award in the »Corporate Communication« category. The awards ceremony took place on November 29 at the Capitol Theater, located in Offenbach near Frankfurt am Main.

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»Organization & Chaos«: University of Heidelberg research magazine

publishes issue #3

11/18/2013 | University of Heidelberg, Germany’s oldest university, recently published the third issue of its »Ruperto Carola« research magazine, which was designed by KMS TEAM. This edition focused on two powerful antagonists: »Organization & Chaos«. One of man’s most primal instincts is to structure the world and understand the patterns and mechanisms that provide the basis for all things.

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KMS TEAM expands management

11/14/2013 | Alexandra Pfister, Director Finance and Accounting, and Simon Betsch, Director Brand Strategy, have joined Knut Maierhofer as Managing Directors.

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Berliner Type in Silver and Bronze

10/29/2013 | The panel of judges at Berliner Type, made up of creatives, clients and production specialists, awarded five Silver and six Bronze awards this year. KMS TEAM managed to win one of each: »Stuckmagazin«, the anniversary publication of Munich’s Villa Stuck, won Silver in the »B2C Corporate Image Brochure« category. The University of Heidelberg’s research magazine, »Ruperto Carola«, received the Bronze Type in the »B2C Magazines/Publications« category.

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60 years of the iF Award –

congratulations!

10/10/2013 | A history of success spanning 60 years – our warmest congratulations to the iF Design Awards on their 60th anniversary! KMS TEAM has won over 60 iF Awards since 1999, seven of these in gold. Most recently, our corporate design for the University of Heidelberg received the iF Communication Design Award along with the Company Profile and Corporate Responsibility Report for Credit Suisse.

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The 2013 Annual Report

Practical seminar on September 27

09/27/2013 | KMS TEAM and MC Services organized their fourth financial communication seminar to provide people with valuable practical experience and guidance in creating financial reports. Prof. Dr. Dr. h.c. Jörg Baetge and other financial and communication experts presented a number of important topics and innovations for discussion with the participants. Helpful actual examples completed the seminar.

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2nd place in Page and Horizont

2013 design ranking

08/27/2013 | KMS TEAM and KMS BLACKSPACE once again took second place among Germany’s largest corporate design agencies in the corporate design (CD) and corporate identity (CI) ranking published by the industry magazines in Page and Horizont.

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Corporate wording and imagery

for OMV Commercial

07/29/2013 | Branding agency KMS TEAM developed corporate wording and imagery guidelines for OMV Commercial, the B2B division of Austrian mineral oil company OMV. These express the new strategic positioning of this division in both verbal and visual terms.

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Research magazines for

University of Heidelberg

07/23/2013 | The latest issue of “Ruperto Carola”, the research magazine published by Ruprecht-Karls University of Heidelberg, focuses on the topic of “Heaven & Hell”. The brand agency KMS TEAM is responsible for the design and also provided production support for the publication.

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Two red dot awards

for KMS TEAM

07/15/2013 | The following two KMS TEAM projects were honored with a red dot communication design award 2013: The design of the 20th anniversary magazine for the Villa Stuck museum in Munich and the brand design and identity for the client Kormaran. The awards ceremony will be held in Berlin on October 18, 2013.

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LACP Vision Award in Platinum

07/11/2013 | The Credit Suisse Corporate Responsibility Report 2011 was awarded with Platinum at the international Vision Awards 2013 of the LACP Annual Report Competition.

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BCP Award

for KMS TEAM

06/21/2013 | KMS TEAM won the silver BCP Award for Credit Suisse’s company profile 2011 and corporate responsibility report 2011. The awards ceremony was held in Hamburg this week.

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New Head of PR for KMS TEAM

06/19/2013 | Bianca Bertsch, 36, is the new head of press and public relations for KMS TEAM.

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United Internet:

Website relaunch

06/19/2013 | KMS TEAM developed a new website for United Internet, creating a new structure and design for www.united-internet.de. The site is more intuitive, easier to use and has improved information architecture.

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Website for Magdeburg-Stendal

University of Applied Sciences

03/14/2013 | KMS TEAM was hired by Magdeburg-Stendal University of Applied Sciences to relaunch its website. The project involves the structural, thematic and technological redesign of the website www.hs-magdeburg.de.

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Villa Stuck museum

Birthday campaign and magazine

02/21/2013 | KMS TEAM designed the campaign celebrating the 150th birthday of artist Franz von Stuck and a publication honoring the 20th anniversary of Villa Stuck as a public museum. 



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Canyon: Professional sports and

Roc d´Azur festival

01/30/2013 | KMS TEAM developed Canyon Bicycles´ communication for its professional cycling division along with its exhibition media for Europe´s largest mountain biking festival, the Roc d´Azur. 



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