We defined a central brand idea, mindset and values for Münchner Leukämielabor. These provided the basis for us to develop a progressive symbol - visualizing the idea of reading information from blood. The new logo brings the symbol and typeface together. It is the company's name, and also represents MLL's work. This project also won a Red Dot.
Press contact
Annette Koch
T +49 (0)89 490 411-368
a.koch@kms-team.com
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