The company »team & project« has managed complex programs and projects for major clients in the automotive industry for over 20 years. The firm’s strong growth provided the impetus for a new brand identity that would reflect the service provider’s activities and areas of expertise.
Brand concept, positioning and website
We worked with the management to develop the strategic positioning, brand and name development. We also created a unique corporate design for the brand, as well as a new website and a design for the company’s office spaces.
The new name expresses the company’s responsible and goal-oriented business principles. »consec« is derived from the Latin word »consequi« = ›pursue‹ and ›achieve‹. The visual identity also reveals these strengths – taking responsibility and achieving success for their clients.
Digital processes are Consec’s main focus, which is why binary became the inspiration for the logo. We used the sharp black and white contrast to create a striking connection in the first “C” in the brand name.
The international Munich-based company provides comprehensive advisory and consulting services to its customers, especially in the areas of project initialisation, project management, change management and communication management. Consec also offers extensive scientific and technological services, as well as advice on IT governance and business processes.