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 Above it all

Stemme Engineer and enthu­siastic glider pilot Dr Reiner Stemme founded his company to develop an exclusive long-distance aircraft with a powerful engine and out­standing handling character­istics.

  • Positioning / identity
  • Corporate design
  • Websites / apps
  • Spatial branding
Brand development
and corporate design

By creating a combination of a glider and airplane, Stemme brings two opposites together: gliding and travelling. The corporate design reflects this duality with high-contrast typography, as does the two-part headline structure – like »Gravity, outsmarted.« Imagery generated from the pilot’s perspective and a technical colour palette represents the premium character of the brand, allowing people to experience the feeling of freedom that comes when flying in a Stemme aircraft. The new corporate design was established with the launch of the Twin Voyager S12.

Stemme stands for techno­logy, perfor­mance, freedom and individuality.
Knut Maierhofer, Managing Partner / Founder KMS TEAM
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Corporate website

Stemme’s »weightless« corporate website shows how to outwit the forces of gravity. Easy to use, the website features bold, attention-getting images and a simple navigation structure that allows visitors to soar in the world of Stemme. An interactive world map helps people locate the nearest retailers and service partners quickly and accurately.

Microsite for Stemme S12

We created a website to mark the international launch of the new »S12« motor glider. The responsive microsite can be edited and expanded as desired thanks to its modular structure – making it easy to generate elements and pages that can be viewed on all devices. People can dive into the world of Stemme on this easy-to-use site, featuring flat navi­gation and bold, full-format images. 

We value user-centered work. It was great fun to create the performant and experience-driven website for Stemme.

Denis Speh, Digital Design Director KMS TEAM

In addition to the design, digital proto­types visualised how individual graphic elements would appear on various devices. The micro­site was intro­duced along with the market launch of the Twin Voyager S12 at the inter­national general aviation trade show AERO in Friedrichs­hafen. Existing customers received an exclusive look before the official launch on a personalised teaser site. We also produced short image videos for the trade show booth.

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About Stemme

Stemme has been based at EDAY Airfield in Berlin since 1993, which is also the main engineering and assembly location. The S6 model completed its first flight in November 2006. Stemme presented the Twin Voyager S12 at the AERO aviation trade show in Friedrichshafen in April 2015. Coveted by enthusiasts around the world, the waiting list for Stemme aircraft is very long.

  • Positioning / identity
  • Corporate design
  • Digital / UX / UI design
  • Logo design
  • Typography / corporate fonts
  • Imagery / illustration / iconography
  • Naming / tagline
  • Websites / apps
  • Brand & corporate communication
  • Brand communication & campaign
  • Spatial branding
  • User experience design