Brand management in
11/2/2022 Monotype’s Brand Talks bring together the best and brightest minds in design, marketing and branding from global companies. Attendees examine the trends impacting their industries, learn about practical strategies and find inspiration to make brands successful. On November 17, 2022, the event series will be held at 14:00 at the Design Offices in the Highlight Towers in Munich.
Our Managing Partner Simon Betsch will open the Brand Talks with his keynote speech »Brand Management in Dynamic Organisations«. He will show approaches why »brand« is constantly gaining importance in changing societies. Especially in times of great social and economic upheaval, companies can use strategic brand management as a platform and anchor for transformation in order to adapt to new expectations of customers and talents.