The ultimate incoffee enjoyment

Martermühle Coffee connoisseurs know Aßling in Upper Bavaria. This is the home of coffee roaster Martermühle, which represents the ultimate in exclusive coffee.

The new brand identity is inspired by the journey of the beans around the world: The new logo is like a stamp of quality based on the striking stencilled lettering on the sacks of coffee.

  • Positioning / identity
  • Corporate design
  • Logo design
Corporate design

Pictograms in the same stencilled look are emotional anchors, symbolizing the origins and uniqueness of each coffee variety. The yellow and blue colour scheme borrows the colours in the Aßling city coat of arms, locating the brand in the region.

About Martermühle

In 2010, coffee enthusiasts Peter and Ralf made their dream come true by founding coffee roaster Martermühle. Based in a lovingly restored farm in Upper Bavaria, the two aimed to make their mark in the world of coffee. Afficionados can watch the roasters at work at the company's Aßling location and try over 40 different varieties of coffee and espresso. Martermühle also has an extensive website to sell its products. When it comes to its large range of organic offerings, transparency, sustainability and direct trade are at the heart of this company's culture.

Services
  • Positioning / identity
  • Corporate design
  • Logo design
  • Imagery / illustration / iconography
  • Websites / apps
  • Packaging design