TraditionallyRadical
The Porzellan Manufaktur Nymphenburg was founded in 1747 and is the last manufactory of its kind. To this day, its porcelain is made entirely by hand, using techniques that have been passed down from generation to generation.
Throughout its history, Nymphenburg has always been a pioneer known for breaking established patterns and societal norms. This mindset is expressed in our brand idea »Traditionally Radical«.
Porzellan Manufaktur Nymphenburg’s appeal stems from the two unique opposing poles, which are in constant tension with each other: tradition and radicalism.
Behind the royal castle walls, real craftsmanship takes place: authentic and original. With dedication and attention to detail, unique pieces are created in an endless variety of shapes with distinct and incomparable quality.
At the same time, Nymphenburg has always been a pioneer in the depiction of movement and proportion, the blending of reality and abstraction. The manufactory provokes and confidently plays with design principles. With creativity, it forges new paths in design that polarise and transcend the boundaries of the imaginable.
Our design concept is based on the style-defining shapes of the baroque gardens of Nymphenburg Palace.
»Our design concept is based on the style-defining shapes of the baroque gardens of Nymphenburg Palace. Depending on the type of communication, these shapes can take on a more traditional or radical appearance,« explains Patrick Märki, Managing Partner KMS TEAM.
Developed by our type designers and Julius Hui, Founder & Type Director at Kowloon Type, the new font »Rhino Clara« was likewise based on the Nymphenburg shapes. The contrasting nature of the brand principles is also reflected in the typography. The delicate serif stands for tradition and is combined with an expressive grotesque typeface that represents the antithesis of radicalism.
The contrasting nature of the brand principles is also reflected in the typography.
Porzellan Manufaktur Nymphenburg
The Porzellan Manufaktur Nymphenburg was founded in 1747 by the Bavarian Elector Max III. Joseph and moved to the northern lane of Nymphenburg Palace in 1761. Nymphenburg porcelain achieved world fame with the model master Franz Anton Bustelli, who is considered the most important porcelain artist of the Rococo period. Today, the manufactory’s porcelain objects and art pieces are created by renowned designers and artists such as Konstantin Grcic, Hella Jongerius, Clemens Weisshaar, Christian Lacroix, and Vivienne Westwood.
