Our idea for the new brand design is the contrast between power and clarity: We translate the technical, industrial and massive feel of the world of graphite and carbon fiber into a design with a light, airy look. This reflects the company’s ingenuity and commitment to the future as well as the durable, yet lightweight aspects of the materials they produce.
Solutions based on composite materials and specialty graphite play an important role in many industries, especially ones working on today’s main issues: mobility, energy and digitization. SGL Carbon is one of the world’s leading manufacturers of carbon-based materials, products and solutions, with extensive knowledge of the material and expertise in its applications.
- Visual identity
- Corporate design
- Corporate design guidelines
- Corporate and brand websites
Brand Development and Corporate Design