The highlight of this trade show pavilion was a 250-m long two-level track, where visitors could see selected vehicles in action and even go on a ride. Visitors can use holography to project various elements into acrylic model cars, allowing them to get a look into the vehicle interior and bring the technology topics to life. Every aspect of the building reflects movement and progression: The architecture features flowing shapes, curves and surprising transitions to integrate the contours, entrances and passageways into an overarching concept.
Awards
- iF communication design award 1999
Award for trade fair exhibit IAA - ADC Germany 2000
Award for film of navigation system »Telematics« - Ars Electronica 2000
Merit for film of navigation system »Telematics« - Berliner Type 2000
Silver for visitor portfolio for presentation IAA 1999 - Berliner Type 2000
Silver for trade fair exhibit IAA 1999 - Communication Arts Award 2000
Entry for means of communication of trade fair Genf 2000 - Deutscher Preis für Kommunikationsdesign 2000
Award for highest design quality of communications Paris 1998 - Deutscher Preis für Kommunikationsdesign 2000
ward for highest design quality for Monitorwald of R8 - Deutscher Preis für Kommunikationsdesign 2000
Award for highest design quality of Monitorwald of A2 - Deutscher Preis für Kommunikationsdesign 2000
Award for highest design quality of film for »Telematics« - red dot communication design award 2001
Grand Prix for overall conception of »museum mobile« - Magazine »Classic Cars« Museum of the Year 2001
Award for conception of »museum mobile« - Berliner Type 2001
Silver for catalogue of »museum mobile« - ADC Germany 2001
Bronze for catalogue of »museum mobile« - Corporate Design Award 2001
Award for corporate design of »museum mobile« - The New York Festivals 2001
Finalist for corporate design of »museum mobile« - ADC New York 2001
Silver for overall conception of »museum mobile« - Annual Eyes on Design DIO Award 2002
Award for Most Significant Exhibit Design for trade fair exhibit NAIAS Detroit 2002 - iF communication design award 2002
Award for overall conception »museum mobile« - iF communication design award 2002
Award for web presence of »museum mobile« - DDC Award 2002
Award for trade fair exhibit IAA 2001 - iF communication design award 2003
Silver for website of »museum mobile« - red dot product design award 2003
Best of the best for trade fair exhibit IAA 2001 - Airport Media Award July 2011
»Qube3« MUC - DDC Award 2011
Bronze for »Qube3« in Barcelona - red dot communication design award 2011
Award best of the best for »Qube3« in Barcelona - ADAM Award 2011
Gold for »Qube3« in Barcelona - Automotive Brand Award 2012
Winner for trade fair exhibit IAA 2011 - Cannes Lions / Design Lions 2012
Gold for »Qube3« in Barcelona - DDC Award 2012
Silver for trade fair exhibit IAA 2011 - Galaxy Award 2012
Silver for trade fair exhibit IAA 2011 - Golden Award Montreux 2012
Golden Award for trade fair exhibit IAA 2011 - ADC Europe 2012
Gold for trade fair exhibit IAA 2011 - ADC Germany 2012
Gold for trade fair exhibit IAA 2011 - iF communication design award 2012
Award in the category »Exhibition Trade Fair« for »Qube3« in Barcelona - iF communication design award 2012
Award in the category »Events« for »Qube3« in Barcelona
Involved areas of expertise
- KMS EXPERIENCE
- KMS DIGITAL
Services
- Spatial communication
- Trade fair exhibitions
- Interactive installations
- Motion design
- Media display
Client
Audi
Industry
Automotive
Project
Trade show exhibition IAA 2011
Year
2011
Links
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