The newly developed key visual consisting of two overlapping circles represents efasit’s holistic approach – complete protection and all-round care. The key visual in the classic efasit colors of yellow and green stand out vividly against the white product packaging. The clear labeling and minimalistic product information is especially customer friendly. The new packaging is clearly visible from afar at the POS, making it easy for customers to recognize efasit products. The company uses the packaging with its distinctive design to present the company’s image and communicate the efasit brand values of trust, reliability and quality. 

 

Involved areas of expertise

Services

  • Key visual
  • Packaging and product branding
  • Packaging design
  • Product labeling

Client

Efasit

Industry

Industry

Project

Packaging design

Year

2012

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