Porsche Design is synonymous with precision and quality. The brand identity and architecture follow these basic principles, from the product naming system and typography to the Porsche Design Stores. The promise »The Engineers of Luxury« is experienced at every touch point, inspiring and thrilling customers around the entire world.
Awards
- The Design Award of the Federal Republic of Germany 2006
Silber for corporate design - ADC Germany 2006
Award for Porsche Design Store Berlin - red dot product design award 2005
Red dot for Porsche Design Store Berlin - iF communication design award 2005
Award for corporate design - DDC Award 2005
Silver for corporate design - ADC Germany 2005
Award for corporate design - red dot communication design award 2004
Red dot for corporate design - Corporate Design Award 2004
Finalist with corporate design
Involved areas of expertise
- KMS BRANDING
- KMS EXPERIENCE
- KMS COMMUNICATION
- KMS DIGITAL
Services
- Visual identity
- Corporate design
- Logo development
- Brand and design guidelines
- Corporate design guidelines
- Packaging and product branding
- Packaging design
- Typography
- Typeface development
- Spatial communication
- Exhibition and showroom concept
- Product communication
- POS communication
- Names and taglines
- Tagline
- Digital brand experience
- Motion design
Client
Porsche Design
Industry
Luxury & lifestyle
Project
Brand development
Year
2004-2008
Links
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